Apliko
Problem we solve
We need a B2B sales platform — separate buyer and operator flows
One platform, two completely different user journeys, one codebase.
B2B sales platforms with separate flows for buyers and operators, live operational state and continuous integrations.
Signs this is your problem
You will recognise yourself in at least one of these
- You need a buyer-facing surface and an operator / sales / warehouse surface, tightly coupled.
- Real-time status changes (stock, orders, dispatch) have to propagate between sides instantly.
- Each side needs different onboarding, pricing logic and notifications.
- Adding new buyers, partners or product lines is a manual operations process today.
Why it happens
The root cause, in plain language
B2B sales platforms are not "two apps" — they are one product with shared state, real-time updates and asymmetric business rules. Building each side separately leads to drift.
Our approach
How we actually fix this
- 1
Design a shared backend with two clearly scoped client surfaces — buyer and operator.
- 2
Use a realtime architecture for live operational state (stock, orders, dispatch).
- 3
Continuously integrate with the operational stack — pricing, logistics, ERP, identity.
- 4
Plan monthly feature sprints because B2B sales platforms evolve faster than typical apps.
What you can expect
Outcomes our clients see
- Both sides ship together, stay in sync and share the same data model.
- Real-time architecture maintained continuously rather than left to drift.
- Continuous API integrations as the operational landscape changes.
Case study
TNS — B2B ordering for a building materials wholesaler
A B2B sales platform connecting a building materials wholesaler with its contractor and trade clients. Each side has its own flow — buyers browse per-client catalogues, place orders and track deliveries, while the wholesaler's sales and warehouse team manage stock, pricing and dispatch live. Built around the wholesaler's existing pricing structure and integrated with logistics.
Related solutions
People with this problem usually also have these
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AI CoworkersOur CRM, ERP and accounting tools live on different islands
Bidirectional integrations that keep customer, order and finance data in sync — automatically.
Let's plan your growth
Initial consultation is completely free. We are looking for long-term partnerships.